YorkAli is a multimedia designer, writer, and photographer with an architectural background adept at telling a brand's story across multiple visual mediums. Whether its print, web, corporate identity, product exhibits or installations. He is an open-minded team player who loves to weave meaning and memory into designs while staying focused on achieving maximum mind-share for the client’s brand and of course a memorable experience for the end-user.
nuggets of design drawn from a creative mind
Luminous Life coach,
Yorkali quickly comprehended the idea behind my role and my business and helped me to create a quality brand representation via the logo and web design. He is a genuinely kind and talented service provider!
Vice President, Human Resources
TE Connectivity, charlotte, north carolina
Yorkali provided graphic design services for various projects at Dell. I had the privilege of working with him on several occasions. He was always very creative and extremely responsive. He meet all deadlines and came to meetings with great ideas while still being flexible enough to listen to suggestions and adapt to changes in project direction. Yorkali is easy to work with and has a upbeat positive attitude.
Dinesh P. vaswani
Luxury New Home Sales Specialist
Yorkali is a highly creative graphic designer, with an excellent work ethic. I have worked with Yorkali on several projects including brochure designs and corporate identity packages. The work has always been delivered on-time and at a very reasonable cost. I highly recommend Yorkali and his "imaji-nation".
Coding Instructional designer,
Northwestern Memorial Hospital
Yorkali is one of the most creative people I know. He developed a fabulous logo for my photography business that was clean, crisp and creative. Yorkali's passion comes through on every project he's involved with. He has the utmost integrity, he's talented, creative, has a passion for excellence and he's a lot of fun to be around! I highly recommend Yorkali!
Rev. Michael Aiken
Director, Gideon Educational Center
Buff Bay, Portland , Jamaica
Yorkali is an out of the box thinker who embodies an eclectic mix of traditional and cutting edge approaches in his work. He is particularly skilled at catching and latching on to an expressed idea even when the client has only a kernel of thought. His responsive work even at first draft usually expresses both the spirit (emotion) and letter (content) in an incredibly creative way!
Director of Web Strategy and CRM,
Penn state university, State College, PA
I worked with Yorkali in marketing at Penn State Outreach. Although we only worked together on one project, Yorkali did a great job and was very responsive and professional. The final project came out fantastic and it couldn't have been done without him.
Work skills and services
• Strong Conceptualization skills
• Creative and Artistic Direction
• Creative Team Management
• Cross-Channel Marketing & Branding Consistency
• Copywriting & Storyboarding
• Brand Creation & Reinvention
• Packaging & POS Design
• Bi-lingual (Spanish and English)
• Adobe Creative Suite : Photoshop, Illustrator, InDesign
• Microsoft Office Suite
• Keynote, Pages and Numbers
• Video Editing
• Public Speaker
• Architectural, Exhibition and Booth design
• Adept at Online project and time management tools
The Jamaica Observer | April 10, 2015
How can Jamaica capitalize on innovation in a real way.
The Jamaica Observer | April 22, 2015
The design thinking process is explained within a Jamaican context.
The Jamaica Observer | May 13, 2015
Tips on creating a timeless memorable logo for your company, organization or brand.
Principal, Creative Director
The Imaji Nation | Panama, United States, Jamaica
2003-2010 // 2016 - present
Web, brand and new media development also copywriting. Print,corporate identity design. Advising new businesses on identity strategies and brand development. Clients: Dell, Kimberly Clark, The University of the West Indies, Ministry of Health - Jamaica, Valle Escondido - Panama.
Northern Caribbean University
2014 - Present
Graphic Design and Illustration, Photography
Recruitment and Marketing Officer
Northern Caribbean University, Jamaica
2013 – 2016
New student recruitment, student advisement, brand ambassador, graphic designer and photographer. Introduced multiple tools to aid in streamlining work flow and job accountability.
Northern Caribbean University
2010 - 2013
Designer on projects for print, web, identity across all University Departments, Schools and Colleges. Introduced various web based tools to streamline workflow.
Office of the Prime Minister, Jamaica
2009 - 2010
Worked closely with the Fresh Start Jamaica Team within the National Transformation Programme, in developing positive messaging campaigns, designed and developed the Fresh Start Jamaica website.
Penn State University | State College, Pennsylvania
2007 - 2008
Designed collateral for print, banner ad design and web design. Played an integral role in an award winning marketing campaign.